Author Success Programme

1:1 Book Launch Marketing Coaching

Go from book launch overwhelm to successfully launching your book and author career in twelve weeks with 1:1 coachingā€¦

  • Are you self-publishing a book but feel overwhelmed with all the marketing advice on the internet?

  • Do you want your book to get the launch it truly deserves, but self-promotion feels icky and you donā€™t know where to start?

  • Or did you already release your book to crickets and want to give it a second chance to succeed?

  • Are you looking to turn your writing hobby into an author career, but not sure how to start?

Does this sound familiar?

I get itā€¦

I get it... Iā€™m an author too, so I understand how overwhelming marketing can seem when youā€™re not a trained marketer. When I launched my first book, I had no idea how to get the word out, despite having a marketing degree and a career in marketing behind me!

I spent the next few years scouring the internet for information, taking courses, and learning about strategic book marketing.

Twelve of my own books and several client bestseller launches later, Iā€™ve built the Magical Book Marketing Machine - a book launch and marketing system that doesnā€™t feel salesy or self-promotional, yet it works tirelessly around the clock to deliver sales.

This is the same system I teach all my clients inside the Author Success Program, and I would love to show you how to use it to launch book and author career, too.

Iā€™ll show you how to take your writing from being just a hobby, to a viable business.

How amazing would it feel if you could... 

  • Get rid of book marketing overwhelm once and for all, and instead follow a step-by-step, proven launch plan for your book.

  • Stop stressing, going down one Google rabbit hole after another looking for quick book marketing hacks; instead, knowing exactly what to do, when to do it, and how with 1:1 support from a publishing professional.

  • See a flurry of 5-star reviews from real readers coming in for your book and get that warm fuzzy feeling, knowing that your book is finally out there, being read and enjoyed.

  • Spot your brand-new book alongside big-name authors on Amazonā€™s best-seller lists.

  • Have a marketing system that tirelessly sells your books and harnesses reviews without you having to actively ask for them (no lip-syncing on TikTok neededā€”unless you want to!).

  • Have the marketing foundation set all ready for your next book launch and the rest of your author career!

Two of my childrenā€™s books that reached number one on Amazonā€™s best-seller listsā€¦

Me and my best-selling childrenā€™s folklore booksā€¦

Why work with me?

Iā€™m an author, too, and I understand that it is never just a book. Whether you wrote it because the story begged to be written until it burned a hole in your mind or because you know your books can help people.

I believe that every book deserves to be found, bought, and read. And I have made it my mission to help authors launch their books and author careers. 

Self-publishing makes this possible and affordable, but thousands of books are published daily, and the marketplace is growing crowded.

Without a solid launch plan and a marketing system in place, so many great books get hidden deep within the millions of books inside the Amazon marketplace, and authors' dreams get buried alongside it.

With a degree in marketing and a career in marketing and publishing behind me, I bring a unique business and marketing perspective to your author business.

In my twelve-week, 1:1 coaching program, I can show you how to structure your launch and get your books found by the right readers for the remainder of your author careerā€”without you having to come across as self-promotional or salesy. 

I'll guide you in building a robust marketing ecosystem around your writing, allowing you to confidently launch your book and establish your author career, knowing that your books will find their audience.

There's nothing I love more than coaching authors to develop the marketing systems they need to succeed.

Thousands of books get published on Amazon every day.

Your book deserves to get found!

How Does This Service Work?

  • 1:1 Coaching

    We will have six bi-weekly one-hour coaching sessions on Zoom. During these sessions, I'll provide a mix of coaching, consulting, and book marketing mentorship and guide you through the programme.

  • Bespoke to Your Books

    Before we begin, I'll ask you to complete a pre-coaching questionnaire to gain insights into your books, author goals, and other relevant information so I can tailor the programme to propel your books and your author business forward.

  • Have Me on Your Team

    You'll have direct email access to me throughout our coaching period, so you can reach out with questions anytime. It's just like having your very own marketing department at your fingertips!

Here is a glimpse of what weā€™ll cover during our time together

This program is so much more than just book marketing coaching. Think of our time together as having your own book marketing manager on your team.

I will treat your book as if it were my own, giving you the strategic advice you need to cut through the clutter and get your book found and bought by your ideal readers.

Weā€™ll have six bi-weekly one-hour coaching sessions on Zoom, where Iā€™ll coach and guide you through the marketing programme that will launch your author career.

Outside of the coaching hours, I will craft your bookā€™s strategic book launch plan, which we will work through during the calls.

  • Iā€™ll include an e-book promotion strategy and suggest an advertising and promotions plan.

  • I will help you identify your launch team and share swipe files and best practice strategies for getting the most out of their help.

  • I will also share the ins and outs of my magical book marketing machine system, which works tirelessly to generate sales, email subscribers, and reviews around the clockā€”and I will show you how to set this up for your author business.

    We will chat in between calls via email to answer any questions that pop up as you work through the plan. This is perfect for when you feel stuck and just need a quick answer or feedback!

Whatā€™s included in your book launch plan

I will craft a strategic book launch marketing plan specifically for your book and explain the reasons for each task and how to approach it. Every marketing plan is different, but here are some things that might be included in yours:

  • I will analyze and provide you with the Amazon metadata you need to increase your bookā€™s visibility on Amazon.

  • I will give you strategic advice on which style of book cover will most likely resonate with your ideal readers and turn browsers into readers.

  • I will guide you through your Amazon Bestseller Strategy.

  • I will provide recommendations for your Social Media Strategy and share best practice example posts.

Sounds good, and how much will this cost?

Hereā€™s Whatā€™s Included:

  • 6hrs of 1:1 Coaching Sessions (value Ā£1,200)

  • Strategic Book Launch Plan (value Ā£500)

  • Access to Swipe Files (value Ā£200)

  • 3 Months of Email support (value Ā£500)

  • BONUS: Access to the Magical Book Marketing Machine Blueprint

Your investment is Ā£497 per month

The programme lasts three months, so thatā€™s three payments of Ā£497 , paid monthly in advance (total Ā£1,491).

After completing this programme you will:

  • Feel calm, and confident in your book marketing strategy.

  • Have a clear roadmap for your book launch and author career

  • See increased visibility and engagement for your book(s)

  • Develop a robust understanding of book marketing, positioning you well whether you opt for the DIY approach or choose to hire out the day-to-day implementation tasks.

What Previous Clients Have Said

I write fantasy/romance with my sister. Before we started working with Linda, we felt completely stuck and had run out of ideas. We had some followers, but didn't know how to reach more people. We had worked with other freelancers before, but never felt like they had a solid plan.

Linda knows exactly what she's doing, and she explains each step in detail. She not only does the work for you but also teaches you how to do it on your own if you want to in the future.

She's very responsive and adaptable. She adjusted her strategy to fit our genre and researched our target audience. She even considered things like website colors, fonts, and keywords. They might not seem like a priority but they really are.

Since working with her, I've started to see writing not just as a hobby I love but also as a potential business. She's given me faith that if we continue working hard and applying her strategy, we could become successful, or at least much more successful than we are now.

Everything she suggests makes perfect sense.

She has transformed our entire image and repackaged our series in a way that I believe will be much more appealing to potential readers. If you're unsure about working with Linda, don't be. She's worth every penny. She's the best investment you could ever make.

Writing can be an expensive hobby, but with her help, it could turn into something really successful."

Kind words from Gleem - the pen name of six book fantasy romance series Tales of Ara

ā€œHaving worked with Linda on a recent project, she has delivered exactly what she said she would, and more. I really enjoyed working with her and hope to continue working together more in the very near future. 5 STARS highly recommendedā€

Dr Ant | The Brain Whisperer | Author | Speaker | Creator of Switched on Thinking

ā€œWhen I self published on Amazon I really had no clue how to get the book seen and it was invaluable to have Linda talk me through the process and explain what I needed to do.

She also researched the categories and subcategories I needed to list it in and helped me to implement it. Highly recommend having Linda's support if you're self publishing!ā€

Erin Thomas Wong | Life Friendly Business |Business Coach & Mentor | Speaker | Podcast Host | Author

ā€œAmazing experience working with Linda. She has been a great asset to our team. ā€

Patrick Walsh | Publishing Push - the UKā€™s best-rated self-publisher

Frequently Asked Questions

  • Yes, itā€™s suitable for both fiction and non-fiction authors. The most important thing to have is a willingness to learn, and a desire to grow your author business!

  • This programme is not be the best match for authors who are looking for a quick fix or overnight success.

    It's also not the ideal choice if you consider your writing purely as a hobby or if you're not open to learning promotional methods that can boost your book sales.

    My primary goal is to empower you to become your booksā€™ very best marketer and show you how to establish the essential marketing systems for your author business.

  • We will have a one-hour coaching call every two weeks. Book marketing is an ongoing activity within your author business, and the amount of time you'll need to invest outside of our coaching sessions depends on your current setup and your familiarity with technology. A reasonable estimate would be approximately 2 hours per week dedicated to setting up your marketing system outside of our coaching calls.

  • The program is open to all self-published authors. To make the most of the program, it's recommended that you be in the publishing stages of at least one book. Ideally, contact me before you publish and before you commission your book cover as all of these things affect the success of your book launch plan.

  • Before we commence our collaboration, I will provide you with a brief form to complete. This form will gather information about your books and your past marketing efforts. I will then tailor the plan and coaching calls specifically to your book, ensuring that all research and analytics are customized to your unique situation. Additionally, during our Zoom calls, you are welcome to ask me any and all questions that come to mind.

  • While I can't give you an ironclad guarantee of skyrocketing book sales (there are many factors at play, including the quality of your books and what your competitors are up to), I can promise you this: you'll have a top-notch book marketing system in place, following the latest self-publishing best practicesā€”something that's worked wonders for my own author business. And remember, your own hard work and dedication will also be key factors in the results you see.

  • Our coaching sessions are designed to be interactive and engaging conversations about your author business. We'll start by selecting a bi-weekly one-hour time slot that suits both of our schedules. Once we have that locked in, I'll send you a Zoom link that we'll use for all our sessions throughout our time together.

    During each one-hour session, we'll cover a blend of teaching and practical application. I'll begin by providing insights into the key components that make up your launch plan and author ecosystem. Then, we'll delve into how those strategies specifically apply to YOUR book.

    I want these sessions to be as beneficial as possible for you, so there's always room for questions and discussions. If you have any follow-up questions or need clarification between sessions, don't hesitate to reach out via email.

    My goal is to ensure you have the support and guidance you need to succeed in building your author career.

  • No, apart from the development of your strategic book launch plan, implementation work is not included.

    However, you have the opportunity to seek suggestions and feedback on any aspect of your book launch during or in between calls via email.

    This may include your Amazon KDP metadata, book blurb, social media content, email content, and autoresponders, as well as promotions.

    During your 1:1 calls, you and Linda can collaborate in real-time on setting up campaigns or programs that are tailored to your launch or ongoing book marketing. Or, if a question pops up in between calls, simply email me and Iā€™ll get back to you with a short recorded video or email to help get you unstuck.

    Finally, ā€˜done for youā€™ services are available separately and you can find out more about this on my services page.

  • The Author Success Programme coaching program equips you not only with knowledge but also with practical skills. During our sessions, I will demonstrate tasks live on screen, providing you with real-time guidance.

    Moreover, between calls, feel free to reach out with any questions you might have. I'll promptly respond via email or record short videos to illustrate specific processes - this is something my clients often tell me they find incredibly useful!

    Throughout our time together, you'll develop a robust understanding of book marketing fundamentals, ensuring you never waste time or money on ineffective strategies.

    Done for You Services: If you anticipate not having enough time to implement your marketing efforts, consider exploring my Done for You services in the Services section of this website.

    This option seamlessly complements the knowledge gained from the coaching program, providing hands-on assistance tailored to your needs.

  • I'm here to support you even after the coaching program. You have two options:

    Ongoing Coaching: If you'd like to continue getting guidance and support, I offer ongoing coaching sessions, priced separately. It's a way to keep refining your marketing strategies.

    Done-for-You Services: Alternatively, if you prefer having the heavy lifting done for you, I provide a limited number of ongoing 'Done-for-You' services. This option covers all essential marketing tasks.

  • I can currently accept payment in GBP and USD. Please send me a message if you prefer to pay in USD, and I can invoice you directly.

Still not sure?

Book a free Discovery Call with me, and we can have a chat about whether this is the right service for you and your books.

Or send me an email - Iā€™d love to hear from you!